An unusual event was carried out by dealership centers of the national manufacturer together with the Almaty Department of Internal Affairs for car drivers.
In Almaty on the city roads the company AllurAuto and employees of the Department of Internal Affairs of Almaty held an action on compliance with traffic rules and presented certificates for preparing the car for the winter period.
Under the terms of the campaign, which has already become traditional for AllurAuto, car owners, as part of the work of the traffic police, together with a representative of the AllurAuto company at the main environmental posts of the city of Almaty, carried out information work on the prevention of road transport safety, and representatives of Peugeot, SsangYong, JAC dealer centers presented certificates to drivers to undergo comprehensive services for diagnosing a car and preparing it for the most difficult period of operation - winter.
Car owners of both Kazakhstan-made cars and imported cars took part in the unusual action.
Based on the experience of carrying out a similar campaign by automakers in Kostanay from October 28 to October 30, 2016, the campaign showed its effectiveness and also found a positive response among car owners. The main goal pursued by the organizers is to remind about the importance of following traffic rules and to express gratitude to car owners of Kazakhstani cars for choosing products from a domestic manufacturer.
The AllurGroup company notes that the action will complement the national movement “Made in Kazakhstan,” which was launched by the President of the Republic of Kazakhstan Nursultan Nazarbayev, in order to support the domestic manufacturer. In general, the company has a good indicator of social involvement; various types of promotions are held on a regular basis to develop even greater social responsibility of the company.
About AllurGroup
The composition AllurGroup includes production sites "Agromashholding" and "SaryarkaAvtoProm", dealer and distributorckaya network AllurAuto. AllurGroup is the only company in Kazakhstan whose facilities produce passenger cars using the small-knot method (ckd). As of today ckd - the first Kazakh SUV is produced on the SaryarkaAvtoProm lines SsangYong Nomad и Toyota Fortuner.
Cars are also produced at the Agromashholding and SaryarkaAvtoProm production sites SsangYong, Peugeot , JAC, Geely, Hyundai and commercial vehicles Iveco и JAC.
AllurGroup includes brand distribution SsangYong, Peugeot , Iveco,JAC on the territory of Kazakhstan. Company AllurAutoentering into AllurGroup is an official dealer of car brands Mitsubishi, Suzuki, Geely, Ford.
More detailed information is provided on the website www.allurauto.kz
Press contacts:
Julia Krongart,
Head of Strategic Marketing and PR
AllurGroup
t: +7 727 300 55 50 m: + 7 701 2060728